Branding: Student ID card
In this typography project, I crafted a monogram emblem from my name, Caroline Shen Kellett, and integrated it on a school ID card. I employed the trio of letters, c, s, k, to fabricate an animal-looking monogram, injecting more personality and amusement into it.
Ideation and Sketches
After Sketching some monograms and trying every possible combination I can make with my initials. I chose to continue with this monogram that elaborates a more childish and unserious feeling, which represents my inner child.